153: The Power of Saying “I Decided”

Real Estate Survival Guide
Real Estate Survival Guide
153: The Power of Saying "I Decided"


A powerful phrase

I want to talk to you about the power of the phrase “I decided.” This episode has been one I’ve been thinking about and processing about for a few weeks since I came back from the TLF retreat in St. Augustine.

In this episode, I explain why this phrase was so meaningful to me and why I think it can be a game changer for your business as well.

Entrepreneurs, including Realtors, can have mindset issues.

  • We tend to doubt ourselves and our abilities.
  • We think we’re not good enough.
  • We tend to underprice our products and services.
  • We hold ourselves back from bigger deals because we think we don’t belong there.

At the retreat, someone was talking about when they raised their prices, their business grew quickly because people suddenly saw the value of what they were doing. I wish I could give credit to that person, but I don’t remember who it was.

Then Vincent said, “Well, how did you decide what you were worth?”

And the person responded, “I decided, and it was that way.” It’s such a simple thing, but it’s so profound at the same time.

At the end of March I shared about a luxury listing and meeting the clients and how I felt like an imposter. But I knew if I could just get a seat at the table, I’d have a chance at success, and I did, and I did a great job with that listing.

You don’t need permission to raise your prices. You don’t need permission to say, “I’m a great listing agent. I can list luxury properties.” You just need to decide and believe in yourself. And that’s what I really want you to hear from today’s episode: the power of “I decided.”

No one gave them permission to say, “You can raise your prices. You can charge what a professional would charge for this job.” They just decided.

Changing what you’re saying

How often in our real estate career, are there things that we could be doing or growing in or having success in, but we are too scared. We have this imposter syndrome.

What if, instead, I decided I am worthy of these things. I am a great person, whatever the job is. Realtors, say, “I am a great realtor. I am worthy of getting these amazing big listings.” What if we just decide and stop waiting for someone else to decide for us?

And so I would encourage you guys in your real estate career. What would your life look like? What would your business look like if you just stopped with the negative self-talk?

Saying, “I decided”

Just say, “Nope, I’m deciding that I’m doing this.” What would that look like? Where would your business be in a year or two years? If you just stopped waiting for permission and started deciding that you’re going to do these things.

I want you to say to yourself, no, I decided, I just decided that I’m going to do this, and I’d love to hear about it. If you think about this and it helps your business, I’d love to hear from you guys.

Show notes and blog posts brought to you by HarshmanServices.com and RealtorEmails.com

A huge thank you to Jennifer Harshman and Harshman Services for sponsoring today’s podcast episode. Jennifer and the team at Harshman Services do an amazing job of helping businesses grow and become more successful and organized by using blog posts, search engine optimization, and email marketing to reach your clients. I’m so thankful for how Jennifer and her team have helped me become more successful in my business. If you’re a Realtor, you often get stressed and want to work smarter, not harder.

You need something that you can set and forget. So check out what Jennifer has built at RealtorEmails.com. She has an amazing offer and affordable tools to help you become more successful with no extra effort. I’m so thankful for the team at Harshman services and RealtorEmails.com for being a part of helping my business and for sponsoring the podcast.

John Schuchman is a licensed REALTOR® in Lancaster, PA with Berkshire Hathaway HomeServices Homesale Realty and a part of the Andrew Welk Group. The opinions shared on this show represent the opinions & values of John Schuchman and do not necessarily represent the opinions & values of Berkshire Hathaway HomeServices Homesale Realty. The opinions & ideas shared in this podcast do not guarantee or promise any results of success to the listener.

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